EcommerceBytes Insider Editorial
With Black Friday and Cyber Monday approaching, it's time to look for ways to be more efficient and attract holiday shoppers. Today's EcommerceBytes Insider includes a beginner's guide to link-building for search engine optimization, great advice about outsourcing your order-fulfillment so you can concentrate on building your business, and a look at the recent Shop.org Summit conference that attracted 2,600 attendees, up nine percent from a year ago.
The Retailer's Beginner Guide to Link Building
How do you show search engines like Google that you have credibility in order to gain better exposure to your website and product listings? Ecommerce consultant Trevor Ginn explores "link building" and shows you how to build quality links to your site for better placement in search results.
What Every Merchant Should Know About Outsourcing Order-Fulfillment
Today's small retailers are increasingly outsourcing the storage and fulfillment of their inventory so they can focus on product-sourcing, marketing and other areas they do best. We spoke to Nate Gilmore, Vice President of Marketing and Business Development at Shipwire Fulfillment, to find out when is the best time to outsource fulfillment and what you should look for when seeking a fulfillment partner.
Mobile Commerce and Social Networking the Themes at Shop.org Summit
The recent Shop.org Summit attracted 2,600 attendees, many of them high-level executives from traditional retail chains. From dynamic video to 2D barcodes, there was a lot to see in the exhibit hall, and lots of discussion about mobile and social ecommerce and customer engagement during the sessions. Read a summary of the event with links to more coverage.
Introducing EcommerceBytes Insider!
EcommerceBytes Insider brings you articles about successful online
selling - directly from the insiders. Learn from the companies that
provide services and tools to clients as they share their firsthand
observations of what works and doesn't work for the merchants they
work with every day. EcommerceBytes Insider picks their brains and
brings you advice to help you succeed in your business.
EcommerceBytes Insider covers product sourcing, shipping &
fulfillment, ecommerce web-hosting, website design, global trading,
Internet and email marketing, search engine optimization, payment
processing, analytics, inventory management, customer service,...in
fact, everything you need to know about multi-channel selling!
